For Fable's 2024 holiday shoot, we created two engaging Santa storylines for two separate videos. To add character and charm to the scenes, we hired my actor friend, Luke, who added delightful flair and movement to the role. Every detail, from the fit of the suit to the set’s atmosphere, was carefully styled to ensure authenticity. I also captured the audio for the video, adding foley effects to enhance the storytelling and make the experience more immersive. It was an incredible collaboration, bringing all aspects of production together to create a memorable holiday campaign.